Recruiting On Instagram

Searchologist Instagram Certification | taught by Katrina Collier

Course description

Did you know that you can tap into Instagram's 600 million users? Want to open the door & attract people to your roles? Become a Certified Searchologist in Recruiting On Instagram and you'll gain the knowledge to start recruiting on Instagram right now, for free.

Jose Watson"It makes sense that I would ‘meet’ Katrina through social. Her insightful blogs, videos and engagement online have helped me develop a strong social recruiting strategy for a Fortune 50 retail company. After completing this Recruiting on Instagram course I walked away with actionable steps to engage, recruit, source and build my company’s talent community. With a few strategy modifications, my applicant flow from Instagram increased by 26% in a 6 week period. Katrina’s ability to incorporate a social recruiting into any businesses’ recruitment strategy and make it accessible is priceless. I would gladly work with her again!"

- Jose Watson, Market Recruiter, Lowe's Companies Inc.

Find full details of what's included below.

Katrina Collier
Katrina Collier
Chief Searchologist | Social Recruiting Trainer

Chief Searchologist, Katrina Collier, is globally recognised as an expert in social recruiting.

Since 2009, Katrina Collier has trained SMEs to Corporates around the globe to source effectively on social media using knowledge gained from over a decade of social recruiting and full-cycle recruitment experience. She is a hands-on social recruiting practitioner; testimonials will show you that her social media recruitment and Internet sourcing advice works. As an independent, without allegiance to any particular network or technology, you’ll find that she provides social recruiting clarity and ease.

The job market is booming, advertising alone won’t work and LinkedIn responsiveness is dropping fast. Become a Certified Searchologist and you’ll give yourself the advantage by having a kitbag of proven tips and techniques that are perfectly suited to you, your jobs and your company.

Course Curriculum

Introduction
01:37
Why Add Instagram To Your Recruiting Tool Set?
Getting Started
07:39
Writing Your Bio
Company Bio Ideas
Linking Your Social Media Accounts
Understanding Your Notifications
Adding The Emoji Keyboard
Ideas: Company's Rocking Instagram Employer Branding
Recruiters Owning Instagram!
Engaging & Branding
23:35
Photos & Videos vs. Instagram Stories
Adding Instagram Stories From The Camera Roll
Commenting On Stories
Sharing Photos
Professional Or Phone Photos?
Sharing Your Personality!
Tagging People The Right Way
Adding Extra Hashtags (Without Looking Silly)
Using A Company Hashtag
Misusing Hashtags
Commenting, Liking & Sharing - Photos
Ensuring Your Photos Get To Twitter As Images
The IFTTT Hack
Deleting Comments
Blocking People (Sadly)
Employee Generated Content
Instagram Sourcing
13:04
Sourcing With Instagram Hashtags
Sourcing Through Conference Hashtags
266 Hashtags To Inspire You
Searching Instagram From Google (X-Ray)
Another X-Ray: Digging Deeper
Cheeky Sourcing Idea (Must See!)
Those Search Strings
Sending A Message
Finding Your Messages
Another Way To Message
Complimentary Apps
08:56
Later: Instagram Scheduling, Useful!
Instagram App: Boomerang
Repost App: For Re-sharing Another User's Photo
Flipagram: Create Videos From Your Photos
Typorama: Add Words And/Or A Watermark Onto your Photos
Font Candy: Add Words To Photos & Find Inspiration
Instaplace: Location Tagging
App Links